Ambush marketing and the 2022 Rugby World Cup Sevens

Ambush marketing and the 2022 Rugby World Cup Sevens With the upcoming Rugby World Cup Sevens being hosted at the Cape Town Stadium (purpose built for the 2010 FIFA World Cup), one cannot help but think back to the FIFA World Cup and the ambush marketing tactics on display before and during the tournament. While […]

Intellectual PropertyMichelle LangeveldTrade Marks